During 1990 to 2000 - following paragraph was relevant. In fact, this is what I wrote in my blog in 2000.
Most people nowadays when buying new computers use Windows as OS. Some of them are even unaware that there are dozens of other operating systems. For example, Apple's Macintosh, IBM OS/2, Linux etc. These are for PCs. For main frames there are AS/400, Windows NT, Unix etc. It's not that Windows is the best of all, but it is really the most popular. Windows graphical user interface is not at all intimidating. In fact, it is the Microsoft's business strategy, which has made Windows #1 OS. Back in the seventies, Microsoft & IBM jointly developed DOS. At that time Microsoft envisages that computer industry will revolve around PCs rather than main frames as thought by IBM. So, in an attempt to dominate PC market Microsoft launched Windows. And it was a quick success. However, Microsoft is not the pioneer in developing GUI. Apple Macintosh developed a GUI OS longer ago when people were using DOS 3.0! Experts believe that MacOS is still superior to Windows. But, Apple made a blunder by trying to say customers what they offer than to listening what they want. Very recently, Apple is selling their most advanced PC without a floppy drive! They have included a CD writer instead. They argue that floppy disk backdated. I think that most potential buyer will stay aside form the product. Another wrong step of Apple's was that they patented their programs as well as their design. But IBM did not. When you buy an IBM compatible computer from market, IBM does not get any royalty. This is perhaps one major reason behind such widespread success of selling PCs. Among all OS Windows is perhaps the most forgiving. The IBM OS/2 may be more powerful than Windows, but it won't run if there is a slightest discrepancy in you computer's hardware.
In 2009, the above scenario has changed a lot!
Today Microsoft is quickly being replaced from #1 software giant on earth. It's now head to head between Microsoft and Google. So far, Microsoft got most its revenue from its ubiquitous operating system, Windows (various flavours) and Office products. At this very moment, both have serious alternatives. Open Office is nearly 90% as good as Microsoft Office. It is free! Linux has become more matured and one can even run it from USB disks directly. This is free too and you are encouraged to copy and distribute. All products, where Microsoft were a pioneer a decade back, has now either free or very cheap similar alternatives. Be it Microsoft Encarta encyclopaedia ( = Wikipedia), Microsoft Encarta Atlas ( = Google Earth), Microsoft Train/Flight Simulator (actually developed by Kuju which Microsoft bought later), Visio (= free flow chart editor) or whatever - you name it and we have a free alternative!
I know you're going to shout that I missed two important candidates, Visual Studio and SQL Server. Yes, Visual Studio does not have any equivalent because it runs only on Microsoft platform! On other hand, Express version of Visual Studios is freely downloadable and perfectly serves amateur developers. SQL Server still has a good market as low cost database with good features but MySQL, PostgreSQL and Oracle lite editions are not far away.
Very recently Microsoft announced that they will launch web editions of Office software. Alas, too little too late. We already have competing products like Google Docs, Zoho office, Editgrid etc. Still, most computers are sold as Windows pre-installed. But as time goes by, we shall see several others of being offered with Linux.
Windows Mobile was launched with much fanfare. Yet, it is now dying smart phone OS - facing stiff competition from open source systems like Symbian, Android, Linux Maemo etc.
Microsoft's search engine, Bing, failed to make a dent in Google or Yahoo's dominance.
Windows Live is a flop! Hotmail users are migrating to Gmail, Yahoo or other places.
Interestingly, Microsoft's arch rival Apple is rather going stronger!
I personally disliked Apple for their closed architectural approach to everything (including iPhone). To use an iPhone to its full potential, one needs to jail break it - which is not supported by Apple. Also, you can't use it without involving iTunes! What a rubbish concept.
Yet, Apple was successful making iPhone make a desirable item to millions around the globe.
Microsoft's Zune never managed to compete with iPod. Windows mobile is struggling where iPhone is flourishing!
I always admired Microsoft. Unlike Apple, they never crippled their software and they encouraged piracy of their product. That's why it their products got such a big market share today. I myself learned computer on DOS (and then Windows) and Visual Basic was first programming language I mastered.
So what did Microsoft do wrong?
They failed to see the power of crowd sourcing. Wiki is today's power. Voluntary collaborative approach gave birth to Linux, Firefox, Wikipedia and much more.
Bill Gates also could not comprehend power of cloud computing. He tried to stick with 1 computer 1 license revenue concept - which is now becoming obsolete.
Microsoft never invested properly to their database business, that's why SQL Server could never become true competitor to Oracle. Microsoft always targeted mass market via Windows and Office. But after World Wide Web, people every where has so much choice.
Windows 7 is a desperate attempt to get some people back to Windows. But again it is going to fail. I now like to see Linux in my computer rather than Windows.
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